Join the waitlist and be the first in your country to get BMC Shift in English.
*The physical board game will soon be available in Dutch*
3-8 players
2 rounds (1.5h each)
Fun & Easy to play
3-8 players
2 rounds (1.5h each)
Fun & Easy to play
David Bland's three-step process fuels BMC Shift
DAVID J. BLAND
Author of the book Testing Business Ideas
Brainwrite Ideas
Brainwrite innovative ideas, refine via feedback, win votes to advance in the game.
Extract & Map Assumptions
Uncover your idea’s assumptions: desirability, viability, feasibility. Categorize assumptions by importance and evidence.
* AI integration
Create Experiments
As a team you will setup experiments on highly important assumptions lacking evidence.
* AI integration
Shift Your BMC
Now’s the moment to step outside, test your assumptions, and SHIFT your business model for growth
Launch Partners
Dutch Faculties so far..
Bedrijfskunde, Economie, Ondernemerschap en Retail Management, Sport Studies, Communicatie en Multimedia Design
Gameplay 2 Rounds
The Launch
In round one, creative brainstorming is key. Using the Business Model Canvas (BMC), teams strive to enhance the business with innovative ideas.
These ideas are improved with feedback and voted on. The more votes a team gets, the faster they progress on the game board.
The Landing
In round two, it’s all about action and refinement. Here, you will develop a validation plan for the winning ideas from round one.
This critical process ensures that these top ideas, once validated, can lead to a transformative SHIFT in the business model, thereby fostering the potential for substantial company growth.
The game is ready to use, saving teachers from lengthy preparation. It’s perfect for kickoffs, fits seamlessly into an eight-week lesson plan, and offers a deep dive into assumptions and experiments during minors, where students can actually get out of the building and start validating assumptions.
Facilitating Active Learning
The game creates an active and engaging learning environment, making students more motivated to learn and participate in the lesson.
Students learn entrepreneurial competencies not only theoretically, but apply them directly in a practical context.
Aligned with Business Literature
The game is built on proven entrepreneurial principles, drawing insights from books like Testing Business Ideas and The Invincible Company from the Strategyzer Series.
Creating Space for Dialogue
By using this game, the connection between students is more established. This allows them to support each other and learn from each other.
Dutch business students play the prototype.
Dutch business students play the prototype.
Why students love this game
Learning can be FUN
The game provides a refreshing alternative to simply filling out the Business Model Canvas without truly grasping its functionality. Instead, it actively forces you to recognize connections between the different building blocks and understand how everything interrelates.
Everyone's Contribution Counts
Brainwriting unlocks new perspectives by giving quieter students a voice. Those who are usually overshadowed actively participate, leading to richer collaborative discussions and stronger business ideas.
Pushing boundaries
The game uses targeted questions and challenges to inspire students to think outside the box and generate innovative ideas for existing business models, helping them expand beyond their initial concepts.
From Theory to Practice
Beyond theoretical knowledge of the Business Model Canvas, students are challenged to validate their assumptions and design real-world experiments to test their ideas. This cultivates a realistic understanding of entrepreneurship and the significance of making data-driven decisions.